Highgate International College
East Perth, 6004, Perth, Western Australia
Accounting
Full time
Posted 17/04/2025
Closed 01/05/2025
HIGHGATE INTERNATIONAL COLLEGE PTY LTD is hiring a Full time Marketing Specialist role in Perth, WA. Apply now to be part of our team.
Job Title: Marketing Specialist Location: 251 (Level4) Adelaide Terrace, Perth, WA, 6000 Employment Type: Full-time
Salary: $75000 - $85000
About High Gate International College
High Gate International College is a leading educational institution committed to delivering high-quality training and education. We pride ourselves on providing an engaging learning environment and fostering academic excellence. As part of our growth, we are seeking a talented Marketing Specialist to join our team.
About the Role
We are looking for a passionate and results-driven Marketing Specialist to develop and execute strategic marketing initiatives that enhance brand awareness, drive student enrolment, and promote our educational programs. The ideal candidate will have a strong background in digital marketing, content creation, and market research.
Key Responsibilities
Develop, implement, and manage marketing campaigns to promote High Gate College’s courses and programs.
Conduct market research to identify trends, customer insights, and competitive positioning.
Create engaging content for digital platforms, including websites, social media, email campaigns, and advertisements.
Manage social media channels and online presence to enhance brand engagement.
Coordinate with internal teams to ensure consistency in branding and messaging.
Develop and maintain relationships with stakeholders, including students, alumni, and industry partners.
Monitor and analyze campaign performance, preparing reports with key insights and recommendations.
Assist in organizing promotional events, open days, and community engagement activities.
Oversee website updates and SEO strategies to improve search visibility and lead generation.
Skills & Experience
Bachelor’s degree in marketing, Communications, Business, or a related field.
Proven experience as a Marketing Specialist or in a similar role.
Strong knowledge of digital marketing, SEO, and social media management.
Excellent written and verbal communication skills.
Ability to analyze data and market trends to develop effective strategies.
Experience with marketing tools such as Google Analytics, Meta Ads, and CRM platforms.
Creativity and a proactive approach to problem-solving.
Strong organizational and project management skills.
Why Join Us?
Opportunity to work in a dynamic and growing educational institution.
Collaborative and innovative work environment.
Career growth and professional development opportunities.
Competitive salary and benefits package.
How to Apply
If you are a driven marketing professional eager to make an impact in the education sector, we’d love to hear from you! Please submit your resume and a cover letter detailing your relevant experience to **@hic.edu.au.