neilson financial services
North Sydney, 2060, Sydney, New South Wales
Advertising, Arts & Media / Event Management
Full time
Posted 15/04/2025
Closed 29/04/2025
Are you a TV media buying expert with a passion for performance-driven campaigns? Do you thrive in fast-paced environments where data and strategy drive success? If so, this is your chance to own and optimize TV advertising operations at Neilson Financial Services.
Why You’ll Love This RoleOwn TV media buying for a leading life insurance brand.
Shape strategy—move from a reactive approach to proactive, data-driven planning.
See real impact—optimize campaigns in real-time and drive tangible results.
Collaborate with top talent—work with analytics, marketing, and media partners.
Be part of something bigger—help Australians access financial protection for their families.
Manage TV media buying—book, optimize, and track campaigns to maximize ROI.
Monitor campaign performance—analyze key metrics (GRPs, TRPs, CPA, etc.) to enhance effectiveness.
Drive a proactive strategy—secure ad placements in advance to gain a competitive edge.
Collaborate with agencies & stakeholders—ensure seamless execution and continuous improvement.
Optimize processes—push for early bookings, better placements, and cost efficiencies.
3+ years in media buying/planning, with a strong focus on TV advertising.
Expert knowledge of the Australian TV advertising market.
Strong analytical skills—ability to track performance and drive data-backed decisions.
Exceptional project management—juggle multiple campaigns with precision.
Outstanding communication—liaise effectively with agencies and internal teams.
Experience in financial services advertising (preferred but not required).
We’re on a mission to make life insurance simple and accessible. With over 600 employees across Australia, the UK, the USA, Canada, and Ireland, we’re an award-winning company that puts people first—both our customers and our team members.
Neilson is an Equal Opportunity Employer—we celebrate diversity and inclusion!